Greg Corn

Experience

Creative Director (yes, really) 2021 - Present

Respective is a small media agency based in NYC that specializes in campaigns and content for music and consumer brands. We create FOMO! Within my creative director role, I:

  • Pitch to nearly all prospective clients.

  • Lead media teams on projects.

  • Develop new business strategy.

  • Lead all in-person event production.

  • Successfully led a brand reposition (videographers for hire to media agency).

  • Shoot and edit vfx on-site.

Custom Research Intern 2023

  • Created an extensive final project to educate the company about on-site music festival activations.

  • Contributed to full-scale market research (focus groups, surveys, etc.) for leading lifestyle brands.

  • Created and delivered materials to clients.

  • Communicated with the team and proactively assisted with work in a variety of areas to ensure project speed.

MarketCast

Education

Gallatin School of Individualized Study

B.A. Individualized Study

Concentration: Unveiling the Fanatic: An Investigation Into The Causes And Impacts Of Fandom

Stern School of Business

Business, Entertainment, Media, Technology Minor

New York University

Books I’ve been thinking about lately

This book really informed my perspective on fandom while I was creating my NYU Gallatin concentration. It also ruined SoulCycle for me.

Cultish - Amanda Montell

I read this for a class to write about the role of the DJ. It basically explains why we give gifts and what distinguishes gifts from commodities.

The Gift - Lewis Hyde

Subculture Vulture - Moshe Kasher

I really like memoirs that use the memoir format to explore a topic. In Kasher’s case, it’s about subcultures.